what’s news Contents P. Dear reader, I am writing these lines after attending a new edition of the ISH Frankfurt tradeRoca in the world fair just a few days ago, this being the most important meeting point for theRoca begins its activity in Indonesia 3 bathroom sector worldwide. Once again, this has been a unique occasion toThe Pritzker prize winner Shigeru Ban gives a jumpthegap(t® alk) analyze the situation and trends of the sector and the position of our brand inin Barcelona the market. And I must say that the sensations are very positive… 4 In general, I would highlight two key trends within the sector. On the oneMadrid, Sofia, Istanbul and São Paulo also host jumpthegap(t® alk) 5 hand, the progress in offering greater comfort to users, at all levels: design,The Torres brothers entrust Roca with the restrooms functionality, user-friendliness, sustainability, integration of technology… Toof their new restaurant 6 do this, products and solutions are being developed that slowly expand The president of Croatia visits Roca’s factory in Zaprešic´ 8 to nearly every segment, seeking as well greater integration with all other elements within the bathroom space or the home. A second trend is the 100 years of design in a book 8 focus on service by applying the “shopping experience” concept, which The centenary celebration program has been awarded implies being closer to customers and users at every stage of the value three international prizes 9 chain: in the search for information and the moment of purchase – either through digital platforms or in physical stores–, but also in the installation,Trade Fairs and Events use and after-sales service. Each step is an opportunity to prove quality and excellence to continue gaining the trust of thousands of users all aroundRoca showcases its latest advances and trends at ISH 2019 10 the world. The novelties for the Brazilian market are presented As already mentioned, the sensations after our return from ISH are at Expo Revestir 11 positive. These two trends have been a priority for Roca for years, with Roca returns to Mosbuild as the main collaborator the development of solutions that, if I may say so, position us as one ofin the sanitary ware section 12 the benchmark brands in the sector. We just have to look at the novelties presentedat ISH: the integration of the exclusive In-Tank technology (WC® withoutcistern) in the In-Wash Roca smart toilet, allowing for a more® New Products spacious bathroom space, less water consumption and easier installation; Two Roca collections awarded for their design 13 or the shower trays in the new Senceramic® material, which combines Cratos, Roca’s new vitreous china shower tray, manufactured the well-known benefits of vitreous china with an anti-slip texture and an extra-slim design. As for service, the RocaProtect® platform resorts to in Senceramic® 14 the potential of the Internet of Things (IOT) and Artificial Intelligence (AI)The new product finishes fill the bathroom space with color 15 to improve the management of facilities, encourage savings and increase customer satisfaction. Roca Gallery These examples are proof of our ongoing eagerness to continue moving The presentations of rocagallery.com bring together renowned forward and responding to the needs of increasingly informed and more personalities from the architecture and design sectors 16 demanding users. This vocation for innovation is a historic value of our brand, as found in the book Roca. 100 years of design, which we Roca Barcelona Gallery 18 renovate every day in our direct contact with the professionals of the sectorRoca Madrid Gallery 20 (architects, designers, interior designers, etc.) through the activities heldRoca Lisboa Gallery 22 at the Roca Galleries. Today, we add a new communication channel with these professionals thanks to the digital platform rocagallery.com, which inRoca London Gallery 24 its first months of existence has already consolidated as the leading contentRoca Shanghai Gallery 26 platform for many of them. Roca Beijing Gallery 27 Once again, I need to mention the work of the We Are Water Foundation, whose recent actions during World Water Day demonstrated the importance of a new water culture to achieve fairer and more egalitarian societies. We Are Water Foundation Assuring the availability of water and the access to better sanitation for all isThe We Are Water Foundation collaborates with United Nations one of the United Nations Sustainable Development Goals, which we have to provide visibility to the SDGs 28 fully integrated in Roca in order to take maximum care of the planet withA World Water Day focused on raising awareness and getting our day-to-day activity. to know the reasons for the lack of access to safe water 29 You will find detailed information of all these topics and many more in theThe iAgua awards recognize the work of the following pages of this new edition of What’s News. We Are Water Foundation with four prizes 30 We hope you will find them interesting, Two projects completed that bring water and sanitation to two regions in Mauritania and Uganda 31 Featured personality Shigeru Ban 32 Carlos Velázquez Roca Group Corporate Marketing Director