what’s news Contents Page Dearreader, In Roca 2016 Innovations 3 TheRocaBarcelonaGalleryrecentlyhostedtheexhibitionpresentingthenew New products Rocaproductsfor2016.Thenewcataloguefaithfullyrespondstoourdesire In-Wash 4 tohavethemostcompleterangeforthebathroomspace,withproducts thatcombinefunctionality,designandtheprogressiveincorporationofnew Aerea Screen ı Suma Unit 5 technologiesintoanymarketsegment. InthisneweditionofWhat’sNews Naia ı Monodin-N Faucets 6 youwillfindaselectionofthebrand’smaininnovations,withtheinnovative In-WashInspirasolution,combiningbidetandtoilet,theAereascreenand theNaiafaucetsashighlights. Roca in the world Inordertopresentourinnovationsinthevariousmarketsinwhichweoperate, Idéobainı Sleep Event 7 beingpresentatthemostimportanttradefairsofthesector,suchasAcetech Casa Foaı Kuala Lumpur 8 (India), Idéobain(France)andSleepEvent(UnitedKingdom),continuesto befundamental. Inthisway,Rocaconsolidatesitspositionasareference worldwideinthecreationofbathroomspaces,whilethisallowsustocheck News and events first-handtheresponsetoourcollectionsamongaudiencesfromverydiverse Jumpthegap 9 cultures.Thisknowledgeofeachmarketenablesus,moreover,tolaunch productsolutionsthatareadaptedtotheirneedsandtobeperceivedasa 2theloo ı Bulgaria 10 close,sensitiveandinnovativebrand. Poland ı Hong Kong Business Week 11 Thebrand’sglobalpresenceisalsoexpressedinthe3,700participantsfrom morethan110countriesinthejumpthegapcompetition,ofwhichwehave RocaGallery awardedtheprizesofitssixthedition.Nowfullyconsolidatedasacompetition ofinternationalsignificance,jumpthegapcombinesourdualdesiretotake Roca Barcelona Gallery 12 partinthedevelopmentofthebathroomspaceandtofosterthetalentof Roca Madrid Gallery 13 youngdesigners. Inthissense,thefirstinternationaleditionoftheRocaOne Roca Lisbon Gallery 14 Day Design Challenge stands out, held in December in Hong Kong. Theconstantdialoguewithprofessionalsofthearchitecture,designand Roca London Gallery 15 constructionsectorshasalsoledustocontinueorganisinginteresting Roca Shanghai Gallery 16 activitiesintheRocaGalleriesofBarcelona,Madrid,Lisbon,Londonand UniversoGallery 17 Shanghai,suchasaseriesofgatheringsaimedat interiordesigners, conferencesonheritageordifferentculturalexhibitions. ThroughtheactivitiesoftheWeAreWaterFoundation,Rocaalsoremains We Are Water Foundation truetoitscommitmenttorespecttheenvironmentanditseffortstohelp We Art Water Film Festival ı World Toilet Day 18 createanewcultureofwaterthatfavoursafairdistributionofwaterresources New projects India ı European Met. Society 19 intheworld.Recently,theFoundationhaspresentedthethirdeditionofthe competitionofshortfilms,WeArtWaterFilmFestival,whichinvitescinema enthusiastsfromaroundtheworldtocreateaudio-visualpiecesaboutthe The prominent figure globalwaterissue.AmongtheactionsoftheFoundation,thesigningoftwo Interviewwith Ma Yansong 20 newcooperationprojectsinIndiaalsostandout. WeinviteyoutocontinuereadingWhat’sNewstofindoutallaboutRoca’s developmentsandnewsintheworld. Manythanksforyourinterest, CarlosVelázquez RocaGroupCorporateMarketingDirector