13 2016 InRoca Thisiswhatbathroom spaceswillbelike Roca presents ‘2016 Innovations: Hello Future’, advanced and sustainable designs Theunitswithintegrated basinoftheInspiracollection andtheextra-flatshowertrays standout Foralmost100 years,Rocahasnotstoppedevolving in order toaccompanyandsatisfythedemandsofitscustomers,who areever moredemanding and committedto sustainability, designandinnovation,valuesthatareinherenttothe companyandthatinspireall itscollections. ProofofthisarethesolutionsthatRocalaunchesyearafter year,adaptingtotheneedsofthedifferentpublicsineach market. In November 2015, Roca presented at the Roca BarcelonaGallerythenewdesignsfor2016undertheslogan ‘Novedades2016:HolaFuturo’ (‘2016Innovations:Hello Future’),inreferencetotheelementsthatwilldefinethefuture ofthebathroomspaceandthatwillsetthebrandapart. Roca’scataloguepresentsproductsdesignedtosatisfythe needsofalltypesofusers,takingspecialcareovercomfort andthefinalaesthetic.Theunitswithanintegratedbasin,for example,liketheonesincludedinthenewInspiracollection and which allow to make better use of space as well as increasingthestoragecapacityofthebathroom,particularly Bathroomspacecomposedof:In-WashInspiraSmartToilet.UnikInspirafurniture,CityOakfinish/Darkglass.Naiafaucets.PlenumRoundhandshower. Raindreamfittedshowerhead.Terranshowertray.AereaL4-Escreen.Smartlightspotlight.Hotel’s2.0accessories. standout. Norfolkflooringinblack60x120cmR.Norfolkwalltilingingrey60x120cmR. Inordertosatisfyanotherofthemaindemandsofits customers,Rocahasdesignedextra-flatshowertrays,with installationatgroundlevel,thatachievecontinuoussurfaces sothattheuserhasgreatersafety,comfortandafeelingof spaciousness. Thefaucetscategoryincludesinterestinginnovations,all ofthemsustainable,focusedonobtainingthemaximum savingofwaterandenergy,suchasthenewNaiafaucets. Thenewceramicdesignsforfloorandwalltilesdeserve specialmention,withverydiversefinishesandtextures,that completeaversatilecataloguefullofpossibilitiesandstyles. Areadedicatedto“Multiclean”inthe“HolaFuturo”exhibition. Withintheframeworkoftheproductexhibition,Roca theenvironmentandwhichprovideagreaterlevelof organisedattheRocaBarcelonaGallerythedebate wellbeing,andthereturntodesignfocusedonmeeting ‘Re(Habitar):Futuro’ (‘Re(Inhabit):Future’),ameetingforthe needsof people rather than searching for an ever professionalsfromtheworldofdesignandarchitecture. moresophisticatedcomfort;aswellastheimportance Theparticipantsexchangedvisionsanddiscussedthe forarchitectsanddesignerstobeup-to-datewiththe futureofthesector, inwhichtheconceptsof‘re-inhabit’ latesttrendsandneedstoapplynewformsofcreation. and‘re-instate’willbecomeincreasinglyimportant.Some ofthemainconclusionsaddressedtheimportanceof publicspaces,wheretheusercanbemoreactivewith EntrancetotheRocaBarcelonaGallery duringtheexhibitionof“2016Innovations”. 3